Dec 28, 2017 | Business Journalism
Trading Up. Article looking at the Sino-Swiss Free Trade Agreement and the experience of companies with it. By Mark Andrews The Bridge. Winter 2017 Although implementation problems still remain with the Sino-Swiss Free Trade Agreement, Swiss and Chinese companies are...
Dec 28, 2017 | Business Journalism, Food Writing
The Tastes of Success. SME File article looking at the stories of four SME companies in the wine and confectionary markets. By Mark Andrews The Bridge. Winter 2017 The Bridge speaks to four Swiss SMEs – CHEERS Wines, Lindt, Ricola and Schuler – on how they...
Nov 1, 2017 | Business Journalism, Motoring Writing
Does Polestar Equal Pole Position? Cover story about the launch of Polestar as a standalone brand. By Mark Andrews China Automotive Review. November 2017 Article looking at the plans for Polestar and also at the first car the 01. Polestar up to now has not been a name...
Oct 5, 2017 | Business Journalism, Food Writing
Food for Thought. Interview with Werner Schuppisser CEO of food distributor Sinodis. By Mark Andrews The Bridge. Autumn 2017 SINODIS is a leading distributor in China of many leading Swiss food brands, and was one of the most successful foreign-owned start-ups in the...
Oct 5, 2017 | Business Journalism
Managing the Problem of Piracy. A Look at the issue of protecting IP rights in China. By Mark Andrews The Bridge. Autumn 2017 Managing protection of intellectual property is one of the perennial challenges for Swiss businesses in China. The Bridge looks at what can be...
Oct 5, 2017 | Business Journalism
Progressing IP Protection. Interview with Felix Addor Deputy Director of the Swiss Federal Institute of Intellectual Property. By Mark Andrews The Bridge. Autumn 2017 The Bridge speaks to Felix Addor, IPI’s Deputy Director General and Head of the Delegation of...