Dec 15, 2016 | Business Journalism
Taking Fashion Online. Interview with Pauline Houl Chairwoman of Club Elysee. By Mark Andrews The Bridge. Winter 2016 Club Elysée is a Swiss fashion e-tailer that is successfully making inroads into the highly competitive Chinese B2C market. The Bridge talks to...
Dec 15, 2016 | Business Journalism
Event Leader. Interview with Tong Li founder and CEO of Yoopay. By Mark Andrews The Bridge. Winter 2016 Secure payments are one of the most important elements of implementing successful e-commerce. Tong Li, founder and CEO of Yoopay, China’ s leading event management...
Dec 1, 2016 | Business Journalism, Motoring Writing
Why MG has failed in the UK By Mark Andrews China Automotive Review. December 2016 Article analysing why MG has done so badly in the UK market. Perhaps it is all down to the curse of MG Rover? The end of September saw the axe fall on the pretence of MG manufacturing...
Sep 28, 2016 | Business Journalism
Work in Progress. Article on the Sino-Swiss Free Trade Agreement. By Mark Andrews The Bridge. Autumn 2016. For the vibrant Swiss SME sector, the Sino-Swiss Free Trade Agreement is still not bringing many tangible benefits after two years of operation. However, SME...
Sep 28, 2016 | Business Journalism
Trading Places By Mark Andrews The Bridge. Autumn 2016. The free trade agreement between China and Switzerland came into effect two years ago. David Braun, Head of Economic, Financial and Commercial Section of the Swiss Embassy in the People’s Republic of China talks...
Sep 28, 2016 | Business Journalism
Clearing the Air. By Mark Andrews The Bridge. Autumn 2016. With many parts of China choking due to air pollution there is a deep concern amongst consumers of its effects on their health. Roger Bitterlin, General Manager of PLASTON China, the parent group of BONECO,...